Top Pick Startups for MWC Barcelona 2020 by SparkAmplify

SparkAmpLab Editorial Team
February 13, 2020
MWC is the largest mobile event in the world, assembling the latest innovations and leading-edge technology alongside today's most influential visionaries. MWC Barcelona 2020 takes place Monday, 24 February – Thursday, 27 February, 2020 at Fira Gran Via.

Based on SparkAmplify’s Social Proof Index (SP Index), we identified some of the top trending startups exhibiting at MWC Barcelona 2020 by categories.

Top Categories of MWC Barcelona 2020 (Selected with highest SP Index):

  • IoT
  • Artificial Intelligence & Health
  • Automotive & Transport
  • Digital Commerce

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Top startups by category:


1. mui Lab, Inc.

mui Lab is an IoT design startup in Kyoto that develops "calm" interfaces for peaceful digital living, whose concept stems from "mui shizen" in Taoism philosophy.

Top Placement: Mui wood display built to calm, not distract

Artificial Intelligence & Health

1. MJN Neuroserveis

MJN Neuroserveis has developed MJN-SERAS, an earpiece that records brain activity from the ear canal. In combination with AI algorithms the device triggers a warning signal minutes before an epileptic seizure occurs and also records it during the onset.

Top Placement: MJN Neuroserveis, nueva etapa: desembarco en Estados Unidos en 2020

2. Mediktor

Mediktor is the most accurate AI-based medical assistant for pre diagnosis, triage and decision-making support. The technology combines artificial intelligence and natural language recognition with access to patient data to explore symptoms and offer a listing of possible conditions and recommendations.

Top Placement: Mediktor Raises $3.4M in Series A Funding

3. SafeToNet

SafeToNet is a cyber-safety company. It keeps children safe online wherever they are around the world and is fast becoming the globally leading authority in online safeguarding. 

Top Placement: SafeToNet Raises $13m Series A Funding; Acquires Visr

Automotive & Transport

1. Earthdas

Earthdas is a company dedicated to the production and sale of graphene-based batteries, a disruptive energy storage technology that will change the mobility industry and will foster the transition to a low carbon emissions world.

Top Placement: A graphene breakthrough hints at the future of battery power


WITRAC helps companies be more efficient and competitive thanks to innovative technological solutions that connect and give visibility to the value chain of its clients.

Top Placement: South Summit 2018 ya ha elegido a las 100 mejores startups

Digital Commerce


TALENTOO is the web that is shaking up the recruitment industry. We know that most of the CVs you receive don’t fit what you are looking for. On Talentoo you publish your job offers and receive CVs proposed & interviewed by a network of recruitment companies.

Top Placement: Cómo se contratará a la élite de trabajadores (y probablemente no formarás parte de ella)


Social Proof Index (SP Index)


SparkAmplify’s SP Index is generated by our algorithm and is given to each brand as a measurement of its overall media presence quality. Social Proof Index is an industry-first index that takes into account a brand’s social proof based on social share, placement number, placement quality, impression and search ranking.

Social Proof Index is a score from 0 to 100. Every brand on SparkAmplify has its own Social Proof Index that is updated frequently to reflect the latest situation. Brands with Social Proof Index of 100 means it has better media exposure results than that with Social Proof Index of 50.


Social Proof Index (SP Index) quantitatively measures a brand’s press coverage in terms of social share, placement number, placements quality, impression and search ranking. With higher Social Proof Index, brand can stand out easily from other brands and focus on telling stories to the right influencers.


Social Proof Index (SP Index) helps journalists filter out the noise and concentrate on media-worthy sources. By filtering brands with high Social Proof Index, journalists can quantitatively measure a brand’s press coverage performance.

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