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Facebook announced that it will begin testing advertisements that will appear within the company's Oculus virtual reality headsets. In what the social network described as an experiment, ads will begin to appear in a game called Balston with other developers rolling out similar ads. However, there would probably be a backlash against ads on the headset.
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Article Summary
In this article Facebook on Wednesday announced that it will begin testing advertisements that will appear within the company's Oculus virtual reality headsets.
Article Summary
Facebook is beginning to test advertising in virtual reality. Facebook doesn’t say how many headsets it sells but non-advertising revenue at the company soared in the last three months of 2020 with the release of Quest 2, revenue remained strong in that category in the first three months of 2021 as well, and some VR developers five years into consumer VR sales on PC VR and PSVR headsets report their strongest sales ever from Quest 2.
Article Summary
Facebook has begun displaying ads in its Oculus virtual reality headsets, despite the founder of the platform saying it would never do so. Facebook will get new information, like whether you interacted with an ad, and if so, how... for example, if you clicked on the ad for more information or if you hid the ad."
Article Summary
Facebook – Facebook tests ads in virtual reality headsets Facebook has begun displaying ads in its Oculus virtual reality headsets, despite the founder of the platform saying it would never do so.