With the prevalence of remote working and work-from-home practices during the past year, how you brand yourself online is more important than ever. LinkedIn is primarily regarded as an employment service, but it’s been used more and more as a social networking platform especially in the professional world. Your LinkedIn profile may help create the first impression for a potential employer or connection, so it’s important to keep this form of personal marketing in optimal shape.

In this guide we'll share the 5 key steps that we usually take to write a killer press release, and provide press release examples that we think you can learn from.

In order to have a successful pr marketing campaign, you need PR tools to help you get things done. In this tool guide, we provide a list of tested pr tools ranging from social monitoring, pr and influencer outreach, pr distribution to pr writing. Enjoy!

There are two main types of PR and marketing campaigns in this period of time - the sentimental ones, meant to conjure up our emotions, and the humorous/joyful ones, giving some light in an already dark time. Here are just some of the most impactful PR campaigns that came out during the pandemic in 2020: